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X-WR-CALNAME:ASEAN ACCESS MATCH
X-ORIGINAL-URL:https://match.aseanaccess.com
X-WR-CALDESC:Events for ASEAN ACCESS MATCH
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DTSTART:20230101T000000
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DTSTART;TZID="UTC":20230323T100000
DTEND;TZID="UTC":20230327T110000
DTSTAMP:20260421T143802
CREATED:20230309T091845Z
LAST-MODIFIED:20230616T091414Z
UID:20196-1679565600-1679914800@match.aseanaccess.com
SUMMARY:Branding Strategy: for your potential on the Japanese EC market
DESCRIPTION:With the initiative “ASEAN Digital Trade Promotion” the ASEAN-Japan centre is striving to increase ASEAN exports to Japan through digital trade platforms\, with the goal of helping businesses understand how to enter the Japanese e-commerce market\, including navigating\, and getting right\, the incredibly relevant topic of branding. You might know the best strategies for in your country\, but what about elsewhere? One size definitely does not fit all.  \nBy joining the 3-session “Branding Strategy: for your potential on the Japanese EC market” series\, you will hear first hand from a Japanese branding and e-commerce expert. \nDate of sessions* (GMT +7 / Bangkok time): \n\nMarch 23 (Thu): 10:00 – 11:00\nMarch 24 (Fri): 14:00 – 15:00 　\nMarch 27 (Mon): 10:00 – 11:00\n\n*Once you register this event\, this signs you up for all all three sessions. \n \nDetails of sessions: \n\n\n\n23 March \n\nUnderstanding the Japanese Market \nWhat is branding? The session will explain the characteristics of the Japanese market as well as branding and EC for Japanese companies. The session will also provide participants with a deeper understanding of the current Japanese market\, as well as branding. \nPlease register by 5pm on 22 March. \n\n\n\n24 March \n\nEffective channel communication for entering the Japanese market\n \nThe second session will discuss effective channels and communication when actually entering the Japanese e-commerce market\, and will also explain the use of in-house Japanese e-commerce\, D2C\, Shopify\, etc. with actual examples. \nPlease register by 9am on 24 March. \n\n\n\n27 March \n\nPractical: Brand Review Session \nBased on the content of the previous two programs\, the CEO of FRACTA will provide feedback to brands on the spot on how they will be able to actually enter the Japanese EC market and sell their products.  \nPlease register by 8am on 27 March. \n\n\n\n\n  \nSpeaker \n\n\n\n\n\nMr. Takanobu Kono\, CEO\, FRACTA \nBorn in 1982 in downtown Tokyo. Born and raised in downtown Tokyo\, he has worked as a freelance CG creator\, composer\, and designer since 2000. Specialising in digital communication design and branding for beauty salons and apparel. \nCurrently\, with the mission of “increasing the total value of brands in Japan\,” he is active in supporting the brand business as a whole and domestic brands\, as well as in developing the EC industry as a whole and spreading the use of retail tech\, mainly through seminars and writing throughout Japan. \nHe is Shopify Japan’s first evangelist! \n\n\n\n\nNB! \n\nYour information will be used only for the management of this event and the project “ASEAN Digital Trade Promotion”.\nPlease make note of the registration deadlines. \nZoom link to join each webinar will be sent one day before the event (22 March) or on the morning of the event (24 / 27 March).\nOnce you register this event\, we regard you will participate all three sessions.\nPlease note that the matchmaking function is disabled for this event and 1-2-1 meetings cannot be requested.\n\n\nContact: \n\nFor general enquiries about MATCH please contact us via match@aseanaccess.com\nFor event specific questions\, please contact Michihiro TANABE\, Programme Manager\, ASEAN-Japan Centre: mtanabe@asean.or.jp\n\n \n
URL:https://match.aseanaccess.com/events/branding-strategy-for-your-potential-on-the-japanese-ec-market/
LOCATION:Virtual
ATTACH;FMTTYPE=image/jpeg:https://match.aseanaccess.com/wp-content/uploads/2023/03/20230309_banner.jpg
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